SOP 001: How to QA Emails
SOP-001
Simple, repeatable steps to verify that new email campaigns are sent without obvious errors, its content is displayed properly, and it has no broken links.
Email
SOP 002: Perform an on-page SEO audit on a page
SOP-002
Execute a comprehensive SEO audit on any webpage within any site that clearly defines what’s working, what’s not, and action steps on what to work on first
Reporting
SEO
Lead Generation
SOP 004: Add Google Tag Manager to a WordPress Site
SOP-004
Perfectly add Google Analytics to a site to measure website data and gather visitor insights, using Google Tag Manager and verify that it is working properly
WordPress
Google Tag Manager
Setup & Install
Analytics
SOP 005: Install Meta Pixel On Your Site
SOP-005
How to properly install the Facebook pixel on any site. With this pixel, you can create remarketing audiences and set up conversions for your campaigns
Setup & Install
Facebook Ads
Tracking
Analytics
SOP 006: How to Create UTM Tracking URLs
SOP-006
Effortlessly generate and keep a consistent database of all the UTM URLs for the different campaigns you use to drive traffic to your site
Tracking
Analytics
SOP 007: Create a Cart-Abandonment Remarketing Campaign with Facebook Ads
SOP-007
Create a simple Facebook ads campaign that targets those who are closest to purchase and start generating more sales by marketing to your most qualified leads
Setup & Install
Facebook Ads
Paid
Campaign Launch
SOP 008: Initial WordPress setup
SOP-008
Perform initial setup of your new WordPress site in an SEO-friendly way and ensure that pages are correctly indexed, understood, and displayed on search engines
WordPress
Setup & Install
Operations
SOP 009: Add Google Analytics 4 to a site
SOP-009
Perfectly add Google Analytics to a site to measure website data and gather visitor insights, using Google Tag Manager and verify that it is working properly
Setup & Install
Tracking
Google Analytics
Analytics
SOP 010: Set up a Meta Ads Account
SOP-010
Create a Business Manager account and Facebook Ad Account for your business, to start managing all your Facebook Assets and sharing them with your employees securely
Setup & Install
Facebook Ads
Paid
SOP 011: How to Do Keyword Research for SEO
SOP-011
Find and group keywords that people are looking for within your niche, and create a comprehensive keyword strategy that dominates search engines.
Competitor Research
SEO
SOP 012: Launching a Guest-Blogging Link-Building Campaign
SOP-012
Easily find guest blogging opportunities, reach out, and create content to acquire high-quality backlinks that will help you outrank the competition.
Campaign Launch
SEO
SOP 013: Adding Google Ads Remarketing Tag to a site (using GTM)
SOP-013
Perfectly add the Google Ads Tag to a site using Google Tag Manager
Google Tag Manager
Paid
Google Ads
SOP 014: Create a Google Ads Account
SOP-014
Create a Google Ads Account that is ready to start running your first campaign and reach over 3.5 billion searches per day and 2 million websites on the Display Network
Setup & Install
Paid
Google Ads
SOP 015: Exclude own traffic from Google Analytics
SOP-015
Exclude all traffic that is generated by you, or your employees/contractors to keep your data clean and as accurate as possible.
Tracking
Google Analytics
Analytics
SOP 017: Set Up Facebook (Meta) Conversion Tracking
SOP-017
Perfectly track leads, pageviews, button clicks, signups, purchases or any other event, using Facebook's pixel conversion tracking
Setup & Install
Tracking
Analytics
SOP 018: Perform on-page optimization on a WordPress post with Yoast
SOP-018
Use Yoast to optimize each page and blog post on your website to be easily found on search engines
WordPress
Optimization
SEO
Lead Generation
SOP 019: Launch an Infographic Link Building Campaign
SOP-019
Find guestographic (infographic guest posts) opportunities, and effortlessly reach out to the respective site owners or editors to build high-quality, not spammy, contextual backlinks to your site
Campaign Launch
SEO
SOP 020: Set up Google Search Console
SOP-020
Perfectly set up Google Search Console for the first time, and to connect it with the Yoast SEO WordPress plugin
Setup & Install
Google Search Console
SEO
SOP 022: YouTube Video Optimization
SOP-022
Optimize video content on YouTube, so that users find it easily when searching for the type of information you provide.
Optimization
Content
SOP 023: How to create social posts from a blog post
SOP-023
Bring more visitors to your blog posts and publish better content on your social media accounts.
Content
Content Production
SOP 024: Install Sumo on your website
SOP-024
Unlock a whole new set of marketing tools by installing Sumo on your website using Google Tag Manager, and grow your email list and revenue.
Setup & Install
Operations
Sumo
SOP 025: Using GTM To Add Google Ads Conversion Tracking To A Site
SOP-025
Track your Google Ads conversions from inside the platform and see how many conversions your campaigns generate and how much they are worth to you
Google Tag Manager
Setup & Install
Tracking
Paid
SOP 026: Resources Page Link-Building Outreach
SOP-026
A highly efficient and successful method to enrich your backlink profile by massively reaching out to resource pages in your niche.
SEO
SOP 027: How to perform a URL audit on your site
SOP-027
Increase your search engine rankings by knowing which of your pages need to be indexed, deindexed, redirected or canonicalized, as well as how to perform each of these actions
Reporting
Operations
Lead Generation
SOP 028: Add social sharing links to your site
SOP-028
Easily add social sharing buttons to any website, so that your website visitors are able to easily share your content on their social channels.
Setup & Install
Social
SOP 029: Set up an amazing welcome email with MailChimp
SOP-029
Create an engaging welcome email in MailChimp that will be sent automatically to your new email subscribers
Setup & Install
Mailchimp
Email
SOP 030: Grow your email list with a content upgrade popup
SOP-030
Easily promote your content upgrade (lead magnet) on your site using an unintrusive popup that grows your email list on auto-pilot
Content Production
Email
Lead Generation
SOP 031: How to create a lookalike audience
SOP-031
Create a lookalike audience that you can use to expand your Facebook Ads audience in the target country of your choice
Setup & Install
Operations
SOP 032: Create an automated search query report
SOP-032
Automatically export Search Console data into a Google Sheet which is easier to analyze and allows you to back up your data beyond 90 days
Reporting
Setup & Install
Analytics
SOP 033: Verifying that you’re tracking subdomains correctly in Google Analytics
SOP-033
Audit, and fix the most common issues that affect websites doing subdomain tracking and make sure your Google Analytics setup is correctly configured.
Tracking
Google Analytics
Analytics
SOP 034: Start and manage your editorial calendar
SOP-034
Creating and manage an editorial calendar to better plan and coordinate your team’s content marketing efforts.
Content
Content Production
Strategy & Planning
SOP 035: Create Subdomain Reports in Google Analytics
SOP-035
Set up a hostname filter in Google Analytics that will add your page’s subdomain information to your reports to easily and accurately analyze your traffic and distinguish different subdomains
Reporting
Tracking
Google Analytics
Analytics
SOP 036: Setting up cross-domain tracking with GTM
SOP-036
Correctly collect all the traffic data that comes to the domains that are under your control and analyze how users interact across them in Google Analytics
Google Tag Manager
Tracking
Analytics
SOP 037: Getting started with team password management
SOP-037
Set up a reliable tool for managing and sharing secure passwords among your entire team and be able to create different passwords for each account effortlessly and securely.
Operations
Hiring & Team
SOP 038: Setting up an abandoned-cart campaign with Google Display Network
SOP-038
Create a simple Google Display Network campaign that targets those who are closest to purchase and start generating more sales by marketing to your most qualified leads.
Campaign Launch
Google Ads
Funnels
SOP 039: Sending bulk outreach emails with Gmail
SOP-039
Set up a system that will allow you to send bulk outreach emails directly from your Gmail and easily send customized emails to multiple addresses
Gmail
Email
SOP 040: Automate sharing your latest Wordpress blog on social media
SOP-040
Set up an automated process of sharing your newly published Wordpress blog posts on your social media accounts, this will save you time and keep your audience engaged
WordPress
Content
SOP 041: Find on-page optimization opportunities on a website
SOP-041
Easily determine the most important pages in your site, so that you get the highest ROI on the time you spend optimizing your site.
Optimization
SEO
SOP 042: How to get traffic from Quora
SOP-042
Draw consistent qualified traffic, leads, and email subscribers to your website and business from Quora
Social
Quora
SOP 043: Performing a social media audit
SOP-043
Analyze your and your competitors’ social media profiles, strategies, and performance and gain a better understanding of what’s working and what's not on your social media profiles.
Reporting
Social
Lead Generation
SOP 044: Starting a social media calendar
SOP-044
Create a social media calendar to help you plan and track your business’ social media activity and never again ask "Hey guys, what goes on Facebook today?"
Social
Strategy & Planning
SOP 046: Adding Google Analytics Annotations to keep track of business events
SOP-046
Add an annotation to Google Analytics and ensure that you have a solid log of what happened in your business and when, allowing you to better interpret the data
Tracking
Google Analytics
Analytics
SOP 047: How to Create a Leadgen Landing Page
SOP-047
Create a high-converting, fully functional, and tested landing page for your lead generation campaigns that grow your email subscribers, works on all devices, and integrates with your analytics platforms
Setup & Install
Funnels
Lead Generation
SOP 048: Creating an email address with your own domain name
SOP-048
Create an email address with your own domain name and contact clients and partners using a professional, branded email address
Email
SOP 049: Implementing and Analyzing Heatmaps on your Website
SOP-049
Easily record, log and analyze heatmaps and incorporate them on your analytics strategy to learn more about your user’s on-page behavior across your site
Analytics
SOP 050: Migrating an existing WordPress website towards SEO-friendly URLs
SOP-050
Migrate an existing non-SEO friendly URL structure on a WordPress website to an SEO-friendly one, while mitigating any potential damage and rank your site better
WordPress
SEO
SOP 051: How to Implement and verify a 301 Redirect on a WordPress website
SOP-051
Implement and test 301 redirects on your Wordpress website and get rid of 404 errors or old content that is not relevant anymore
WordPress
Operations
SOP 052: How to create editorial guidelines for guest bloggers
SOP-052
Set up a clear set of editorial guidelines guest bloggers can follow when they want to submit articles to your site
Content
Content Production
Strategy & Planning
SOP 053: How to backup and restore your WordPress website
SOP-053
Successfully implement a backup solution for your website that allows you to always have a backup on hand, and recover from possible errors
WordPress
Operations
SOP 055: How to Setup and Optimize an XML Sitemap
SOP-055
Set up your sitemap for the first time, or audit your existing one to contain your core URLs and be properly configured to be perfectly crawlable by search engines
Setup & Install
Optimization
SEO
SOP 056: How to Setup a Social Listening Campaign
SOP-056
Set up a social listening campaign that will identify, categorize and operationalize the way your company deals with social mentions in the most effective way
Setup & Install
Campaign Launch
Social
SOP 057: How to Setup the Perfect Robots.txt File
SOP-057
Create or optimize your robots.txt file and allow search engines to index your website exactly as you want them to
Setup & Install
SEO
SOP 058: How to Optimize WordPress to Speed Up your Website
SOP-058
Optimize your current WordPress setup and content for faster page load times
WordPress
Operations
Optimization
SOP 059: Set up an A_B test on your Website
SOP-059
Set up an A/B test on your Website To successfully set up VWO and start running A/B tests on your website.
Setup & Install
Optimization
Funnels
SOP 060: How to Structure, Run, and Analyze an A_B Test on your Website
SOP-060
How to Structure, Run, and Analyze an A/B Test on your Website Flawlessly plan, execute and analyze an A/B test on your website and determine whether a variant should be implemented definitively on your website or not. This is based on actual data.
Reporting
Optimization
Funnels
SOP 061: How to launch a lead generation campaign with Meta Lead Ads
SOP-061
Launch a Facebook Lead Ads campaign and integrate it with your email marketing tool to collect leads on autopilot while nurturing them through your email marketing workflows on autopilot
Facebook Ads
Paid
Campaign Launch
Lead Generation
SOP 062: Grant Access to Facebook_Meta Business Manager
SOP-062
Grant Access to Facebook/Meta Business Manager Properly and securely assign and revoke employees, freelancers, and partners access to a Facebook Asset and have full control over who has access to what.
Operations
Facebook
Client Management
SOP 063: How to Manage User Access for Google Ads Accounts
SOP-063
Properly and securely assign and revoke employees, freelancers, and partners access to your Google Ads account and have full control over who has access to what
Paid
Google Ads
Client Management
SOP 064: How to manage user access for Google Analytics 360 Products (Google Analytics, and Google Tag Manager)
SOP-064
Properly and securely assign and revoke employees, freelancers, and partners access to your Google Products and have full control over who has access to what
Google Tag Manager
Tracking
Google Analytics
Client Management
SOP 065: How to add Google Tag Manager to a Shopify Store
SOP-065
Add Google Tag Manager to a Shopify store and unlock a whole new world of tools and features to power up your Shopify Store
Google Tag Manager
Setup & Install
Shopify
Analytics
SOP 066: How to add Google Tag Manager to a Squarespace Website
SOP-066
Add Google Tag Manager to a Squarespace website and unlock a whole new world of tools and features to power up your website,
Google Tag Manager
Setup & Install
Squarespace
Analytics
SOP 067: How to add Google Analytics to a Shopify Store
SOP-067
Add Google Analytics to a Shopify store or verify that it is working properly. Understand how your visitors are behaving inside your website
Setup & Install
Tracking
Google Analytics
Shopify
SOP 068: How to Add Facebook Pixel to a Shopify Store
SOP-068
Add the Facebook pixel to your Shopify Store in order to create remarketing audiences and set up conversions for your campaigns that better optimize your ads
Setup & Install
Facebook Ads
Tracking
Shopify
SOP 069: How to structure your Meta Ads Account
SOP-069
Design a complete blueprint of how your Facebook Ad Account will look like that will allow you to scale and optimize your Facebook Ads campaigns moving forward
Facebook Ads
Paid
SOP 070: How To Select Your Meta Ads Campaign Objective
SOP-070
Pick the best campaign objective according to what you want your campaign to achieve, and how you want to implement it
Facebook Ads
Paid
Campaign Launch
SOP 071: How to launch a link building campaign for your existing content
SOP-071
Find link opportunities by reverse-engineering links to competing websites, and reach out to the respective site owners and/or editors
Campaign Launch
Content Production
SEO
SOP 072: How to prioritize your funnel initiatives
SOP-072
Create a clear roadmap for growth by determining which experiments to tackle first and which ones to abandon or leave for later.
Funnels
SOP 073: How to define a naming convention to your Meta Ads Accounts and apply it efficiently
SOP-073
Define a naming convention that perfectly fits your account structure and effortlessly generate and apply naming conventions across your organization using the included tool
Facebook Ads
Paid
SOP 074: How To Select Your Meta Ads Targeting
SOP-074
Select a solid targeting option for your Ad, based on data that is available to you and that takes into account other audiences that you are targeting across your account
Facebook Ads
Paid
SOP 075: How To Plan Your Meta Ads Campaigns
SOP-075
Draw a clear, visual, document that illustrates how your Facebook Ads and funnel are structured
Facebook Ads
Paid
Campaign Launch
Strategy & Planning
SOP 076: How to perform a backlink audit on your website
SOP-076
Backlinks are an extremely important ranking factor for search engines, you want to make sure you’re taking full advantage of the links you are getting, and are not being penalized by poor links that you might have acquired
Reporting
SEO
Lead Generation
SOP 079: Create Quick and Beautiful Looker Looker Studio Dashboards and Reports
SOP-079
Create powerful reporting dashboards in a few minutes. Monitor the entire sales funnel of a business
Reporting
Looker Studio
Analytics
SOP 080: How to disavow harmful links to clean your backlink profile
SOP-080
Disavowing links is scary. One wrong move can kick you out of the search engine results page. Plus, it’s an extremely annoying and error-prone process when you’re doing it manually. This SOP is here to change that
SEO
SOP 082: Set up Google Analytics alerts to monitor your main KPIs
SOP-082
This SOP will make sure you catch any meaningful changes, in real-time, without logging into Analytics every day
Reporting
Setup & Install
Tracking
Google Analytics
SOP 083: How to setup most tools on your website using GTM
SOP-083
Almost every third-party marketing tool nowadays requires a snippet of code to be added to your website, this SOP takes you step by step on how to do it
Google Tag Manager
Setup & Install
Analytics
SOP 084: How to Map Your Sales Funnel
SOP-084
Map your sales funnel in no time for free with LLM Decode's Funnel Designer tool. Plan from scratch, find growth opportunities, share it with your team or your clients
Strategy & Planning
Funnels
SOP 086: Reverse-engineer a competitor's Email Marketing Strategy
SOP-086
Get hold of your competitor's emails, offers, automations, split-tests and even email metrics and compile all your findings in a single document.
Competitor Research
Strategy & Planning
Email
SOP 087: Reverse engineer your competitor's Facebook Ads Strategy
SOP-087
Perform an in-depth analysis competitors’ Facebook Ads strategies. Uncover everything they're doing, from Ads, to Audiences and Landing Pages.
Facebook Ads
Paid
Competitor Research
Strategy & Planning
SOP 088: Reverse engineer your competitor's Google Ads Strategy
SOP-088
Perform an in-depth analysis competitors’ Google Ads strategies. Discover their campaign structure, keywords, and offers.
Paid
Competitor Research
Google Ads
Strategy & Planning
SOP 089: Reverse engineer your competitor_s traffic sources
SOP-089
Reverse engineer your competitor's traffic sources Discover competitor's traffic sources data and summarize your findings into an audit report.
Operations
Competitor Research
SOP 090: Reverse engineer your competitor_s Backlink Strategy
SOP-090
Reverse engineer your competitor's Backlink Strategy Finding the best link building opportunities, and coming up with the link building campaigns can be a full-time job and take years to perfect. But competitors have probably already done all that work for you.
Competitor Research
Strategy & Planning
SEO
SOP 092: Reverse engineer your competitor_s Keyword Strategy
SOP-092
Reverse engineer your competitor's Keyword Strategy Discover a competitors’ most important organic keywords and analyze how well they're working for them.
Competitor Research
Strategy & Planning
SEO
SOP 093: How to Find Anyone_s Email Address
SOP-093
How to Find Anyone's Email Address Finding a prospect's email address is a tedious process and usually requires some next-level of spy work. We've created a step-by-step process to easily find anyone's email address online.
Email
SOP 094: Setting up Pinterest Conversion Tracking
SOP-094
Get ready to launch and scale your Pinterest Ads, this SOP will take you through the easiest way to setup Pinterest Ad Tracking on any website with the help of Google Tag Manager
Tracking
Pinterest
Analytics
SOP 095: Setting up Twitter Conversion Tracking
SOP-095
Twitter Conversion tracking has never been made this easy, this SOP covers all the steps and tools you need to set up or audit Twitter tracking in 15 minutes
Tracking
X (Twitter)
Analytics
SOP 097: Verifying ownership of your domain in Meta Business Suite
SOP-097
Update necessary for iOS 14. Follow a simple method to verify ownership of a domain so you can keep running ads smoothly
Operations
Facebook
SOP 100: Set up a new Google Business Profile account
SOP-100
If you serve brick-and-mortar businesses, you probably find yourself going through the process of starting a new Google My Business account from scratch
Setup & Install
Operations
Google Business Profile
SOP 101: Optimizing a Google Business Profile listing
SOP-101
If your agency provides GMB optimization services, this SOP will completely streamline the process of taking a business listing from mediocre to world-class
Operations
Optimization
Google Business Profile
SOP 103: Optimize WordPress post with SEOPress
SOP-103
Use SEOPress to optimize each page and blog post on your website to be easily found on search engines
WordPress
Optimization
SEO
SOP 107: Perform on-page optimization on a WordPress post with RankMath
SOP-107
Use RankMath to optimize each page and blog post on your website to be easily found on search engines
WordPress
Optimization
SEO
Lead Generation
SOP 108: Installing the LinkedIn pixel on your site
SOP-108
Add the LinkedIn pixel to your site in order to create remarketing audiences and set up conversions for your campaigns that better optimize your ads
Setup & Install
Tracking
LinkedIn
Analytics
SOP 110: Install TikTok pixel on your site
SOP-110
Add the TikTok pixel to your site in order to create remarketing audiences and set up conversions for your campaigns that better optimize your ads
Setup & Install
Tracking
TikTok
Analytics
SOP 111: Installing the SnapChat pixel on your site
SOP-111
Add the Snapchat pixel to your site in order to create remarketing audiences and set up conversions for your campaigns that better optimize your ads
Setup & Install
Tracking
Snapchat
Analytics
SOP 112: Onboard a Facebook Ads Management Client
SOP-112
Make sure clients' needs and concerns are addressed so you can run ad campaigns as soon as possible
Facebook Ads
Paid
Client Management
SOP 114: Migrating Meta Ad Accounts and Pages from a Personal Facebook Profile to Meta Business Suite
SOP-114
Migrate Facebook assets such as Facebook Pages and Ad accounts away from Facebook personal profiles so that everything can be managed under a Facebook Business Manager account
Operations
Facebook
SOP 115: Granting access to Google Search console
SOP-115
Grant access to Google Search Console account to a new user so they can monitor your website’s performance in Google search
Google Search Console
Client Management
SEO
SOP 116: Granting access to Google Tag Manager
SOP-116
Grant access to Google Tag Manager account to a new user so they can add a pixel or other code to your website
Google Tag Manager
Client Management
Analytics
SOP 117: Granting access to Google Analytics
SOP-117
Grant access to Google Analytics account to a new user so they can run analysis and create GA reports for your site
Tracking
Google Analytics
Client Management
Analytics
SOP 118: Granting access to WordPress Site
SOP-118
Easily and safely manage access to your WordPress site for employees, freelancers, and VAs
WordPress
Operations
Client Management
SOP 123: Create a Facebook Ads strategy proposal deck
SOP-123
By the end of this SOP, you will be able to propose a campaign strategy for the client (along with analysis, deliverables, and timeline) that will help them achieve their business goals
Setup & Install
Facebook Ads
Paid
Strategy & Planning
SOP 124: Audit a Meta Ads Account
SOP-124
Perform an audit on your team or client’s ad account to reveal the low-hanging fruits and pave the way to a new media buying strategy
Reporting
Facebook Ads
Paid
SOP 125: Create an Automated Meta Ads Report
SOP-125
Create an automated report for your campaigns that you can share with your clients or team
Reporting
Setup & Install
Facebook Ads
Paid
SOP 126: Set up a Linkedin Company Page
SOP-126
Create a new LinkedIn company page and successfully set it up for growth and engagement
Setup & Install
Operations
LinkedIn
SOP 128: Create a Linkedin ad account
SOP-128
Step-by-step guide on how to set up a new LinkedIn ad account from scratch
Setup & Install
Operations
LinkedIn
SOP 129: Granting access to Linkedin ad account
SOP-129
Grant contractors or agencies access to your LinkedIn Ads account without a hitch
Operations
Client Management
LinkedIn
SOP 131: Set up a Linkedin lead generation form
SOP-131
Learn the best way to set up LinkedIn lead generation form and start collecting leads
Setup & Install
Funnels
LinkedIn
Lead Generation
SOP 134: Create LinkedIn Lead Generation Ad Campaign
SOP-134
Step-by-step guide to execute a successful lead generation campaign on LinkedIn
Campaign Launch
Funnels
LinkedIn
Lead Generation
SOP 135: Bulk White Label SOPs and Marketing Strategies
SOP-135
Easily white-label our SOPs or Marketing Strategies to share with your team or clients
Operations
SOP 136: Link Google Analytics Property to Google Ads Account
SOP-136
Link Google Analytics and Google Ads Account so you can view and create advanced user segments for reporting
Tracking
Paid
Google Analytics
Google Ads
SOP 137: Create a Design Brief for Google Display Ads
SOP-137
Create a brief with crystal-clear directions that any designer can understand and produce winning creatives
Setup & Install
Paid
Google Ads
Content Production
SOP 138: Set up a Google Search campaign
SOP-138
Step-by-step guide to set up a Google Search campaign based on best practices
Setup & Install
Campaign Launch
Operations
Google Ads
SOP 139: Set up a Remarketing Audience in Google Ads Manager
SOP-139
Set up an audience segment that you can use to run remarketing campaigns to drive sales, lead or traffic to your website
Setup & Install
Paid
Google Ads
SOP 141: Onboard a Client for Google ads
SOP-141
Make sure clients’ goals and objectives are addressed so you can run ad campaigns as soon as possible
Paid
Google Ads
Client Management
SOP 142: Set up billing for Google Ads
SOP-142
Set up billing for your Google Ads account so payments can be made to run your campaigns
Setup & Install
Paid
Google Ads
SOP 143: Design a Structured Google Ads Campaign Account
SOP-143
Design a complete structure of how your Google Ad Account will look like for Search campaigns
Paid
Campaign Launch
Google Ads
Content Production
SOP 144: Set up a Google Dynamic Search Ad Campaign
SOP-144
Step-by-step guide to set up dynamic ad campaign that can help you find customers without relying on keywords
Setup & Install
Campaign Launch
Operations
SOP 145: Determine a bid strategy for new Google Ads Campaign
SOP-145
Determine the right bidding strategy that maximizes the objective of your ad campaigns
Paid
Campaign Launch
Google Ads
Strategy & Planning
SOP 146: Create Google Ad Campaign Strategy Proposal for Client
SOP-146
Design and propose a winning campaign strategy to help your client achieve their business goals
Campaign Launch
Operations
Strategy & Planning
Client Management
SOP 147: Perform Keyword Research for Google Ads
SOP-147
Use Google Keyword Planner to research a list of potential keywords to run a profitable campaigns
Competitor Research
Google Ads
SEO
Lead Generation
SOP 148: Define Naming Conventions for Google Ad Campaigns
SOP-148
Define naming convention that fits your account structure and improve productivity when managing Google Ads
Campaign Launch
Operations
SOP 150: Write effective Google Ads copy
SOP-150
How to produce high performing ad copy for eCommerce or service business ad campaigns at scale
Paid
Google Ads
Content Production
SOP 153: Set up a Google Brand Awareness Campaign
SOP-153
A step-by-step guide to set up a Google brand awareness campaign based on best practices
Setup & Install
Campaign Launch
Operations
SOP 154: Keyword Research for Local Business
SOP-154
Research a list of keywords that are relevant to your business and inform your local SEO strategy
Competitor Research
SEO
SOP 155: Build citations in local directories
SOP-155
Build local citations and increase your rankings in local SEO results
Operations
SOP 158: Collect and manage customer reviews for Google Business Profile
SOP-158
Collect and manage customer reviews to boost your Google Business Profile rankings
Operations
Google Business Profile
SOP 159: How to advertise on Google Maps
SOP-159
Advertise your local business on Google Maps to attract walk-in customers
Paid
Google Business Profile
SOP 160: How to conduct customer interviews
SOP-160
Conduct in-depth interviews with customers to understand their behaviours, challenges, and why they buy from you
Operations
Hiring & Team
SOP 161: How to create buyer persona
SOP-161
Create a buyer persona based on real customer feedback and data
Operations
Strategy & Planning
SOP 163: Set up a Google Analytics 4 Account
SOP-163
Set up a Google Analytics 4 account from scratch
Setup & Install
Tracking
Google Analytics
Analytics
SOP 164: How to add Google Analytics 4 to Squarespace
SOP-164
Successfully add Google Analytics 4 to Squarespace without knowing how to code
Setup & Install
Tracking
Google Analytics
Squarespace
SOP 165: Link Google Analytics 4 with Google Search Console
SOP-165
Integrate Google Analytics 4 with Google Search Console to view organic search data in your dashboard
Tracking
Google Analytics
Google Search Console
SEO
SOP 167: Create a landing page report in Google Analytics 4
SOP-167
View landing page session data and segment these users based on traffic sources
Reporting
Setup & Install
Tracking
Google Analytics
SOP 168: Set Up and Track Custom Events in Google Analytics 4
SOP-168
Successfully create a custom event when a user visits and clicks a key page on your website
Setup & Install
Tracking
Google Analytics
Analytics
SOP 169: Set up form submission events in Google Analytics 4 via GTM
SOP-169
Set up and track form submission events in Google Analytics 4
Google Tag Manager
Setup & Install
Tracking
Google Analytics
SOP 170: Create a user segment report in Google Analytics 4
SOP-170
Create a product sales report segmented by different user demographics and more
Reporting
Setup & Install
Tracking
Google Analytics
SOP 174: How to design a lead magnet
SOP-174
Create a high perceived value lead magnet to attract your audience
Content Production
Funnels
Lead Generation
SOP 175: Set up a landing page for lead magnet
SOP-175
Set up a landing page on Mailchimp that can help you generate leads
Setup & Install
Funnels
Lead Generation
SOP 176: Set up email automation for lead magnet
SOP-176
Set up an automated email to send lead magnet to your customer
Setup & Install
Email
Lead Generation
SOP 180: Craft a cold outreach email
SOP-180
Craft an effective cold outreach email to get a reply from your prospect
Email
SOP 182: Creating an email outreach campaign on Apollo
SOP-182
Create a campaign on Apollo to bulk send your outreach emails to potential customers
Campaign Launch
Apollo
Email
SOP 183: Find journalists to pitch your business
SOP-183
Run an outreach campaign to find journalists in your niche to promote your product or service
Operations
SOP 184: Find bloggers in any niche to promote your products
SOP-184
Run an outreach campaign to find bloggers in your niche to promote your product or service
Content
SOP 206: How to manage user access for Google Business Profile
SOP-206
Manage user roles and access for your Google Business Profile account
Operations
Client Management
Google Business Profile
SOP 207: Transfer Google Business Profile Ownership
SOP-207
Transfer Google Business Profile ownership to clients or other business owners
Operations
Google Business Profile
SOP 208: How to create Google Business Profile posts
SOP-208
Create and optimize Google Business Profile posts to rank and attract customers on Google
Operations
Google Business Profile
SOP 209: Onboard a client for Google Business Profile
SOP-209
Understand the client’s business requirements for the project and get access to the client's Google Business Profile
Operations
Client Management
Google Business Profile
SOP 210: Add Q&A to Google Business Profile
SOP-210
Add Q&A to Google Business Profile Add A&A section on your Google Business Profile so customers can ask questions about your business
Setup & Install
Operations
Google Business Profile
SOP 211: Client engagement playbook
SOP-211
Improve client interactions' quality while building stronger and more long-lasting relationships with clients
Operations
Client Management
SOP 213: How To Set Up Google Merchant Center Next
SOP-213
Set up a Google Merchant Center for your business or for your client to promote your products on Google Shopping
Setup & Install
Paid
Google Merchant Center
SOP 214: Verify website on Google Merchant Center Next
SOP-214
Claim and verify your online store on your Google Merchant Center account
Paid
Google Merchant Center
SOP 215: Set up Shipping Returns in Google Merchant Center Next
SOP-215
Set up shipping returns to provide customers with a seamless and hassle-free return experience
Setup & Install
Paid
Google Merchant Center
SOP 216: Set Up Performance Max For Google Shopping
SOP-216
Set up a Performance Max campaign to promote your products on Google
Setup & Install
Operations
Google Ads
Google Merchant Center
SOP 217: Bidding Strategies For Google Shopping Campaigns
SOP-217
Determine the right bidding strategy and optimize the cost and performance of your shopping campaign
Paid
Campaign Launch
Google Merchant Center
SOP 218: Set Up Google Shopping Product Feed
SOP-218
Set up a product data sheet for your online store and feed it to Google Merchant Center
Setup & Install
Operations
Google Merchant Center
SOP 219: Link Merchant Center Next with Google Ads Account
SOP-219
Link your Google Merchant Center to your Google Ads account so you can start running campaigns for Google Shopping
Paid
Google Ads
Google Merchant Center
SOP 220: Set up Free Shopping Listings
SOP-220
Set up Google free shopping listings to improve product visibility and drive traffic to an online store
Setup & Install
Operations
SOP 221: Optimize Google Shopping Ad Campaigns
SOP-221
Optimize your shopping ad campaigns for better performance and profits
Campaign Launch
Operations
Optimization
Google Merchant Center
SOP 226: How to launch sales campaign in Facebook and Instagram
SOP-226
Step-by-step guide to launch a sales campaign on both Facebook and Instagram
Campaign Launch
Social
Instagram
SOP 228: How to create Tiktok Ads Strategy Proposal deck
SOP-228
Propose a TikTok ads campaign strategy for the client to help them achieve their business goals
Paid
Strategy & Planning
Client Management
TikTok
SOP 230: How to set up Tiktok Spark Ads
SOP-230
Set up TikTok Spark Ads to scale engagement and attract qualified users through native content
Setup & Install
Social
TikTok
SOP 231: How to launch Tiktok Brand awareness campaign
SOP-231
Set up brand awareness campaign to expand reach and engagement for your business
Campaign Launch
Social
TikTok
SOP 232: How to launch Tiktok Lead Generation campaign
SOP-232
Set up lead generation campaigns on TikTok to attract fresh leads for your business
Campaign Launch
Social
TikTok
Lead Generation
SOP 234: How to prepare Tiktok Ads campaign report
SOP-234
Set up and customize Tiktok ad campaign reports for your clients
Reporting
Paid
Campaign Launch
TikTok
SOP 235: How to determine bid strategy for Tiktok Ads campaign
SOP-235
Determine the right bidding and budget spending strategy for your Tiktok Ad campaigns
Paid
Campaign Launch
Strategy & Planning
TikTok
SOP 240: Connect Your SOPs To Your Go-To Platform with Project Management Integrations
SOP-240
To export SOPs to your project management platform of choice
Operations
Lead Generation
SOP 242: Hire Virtual Assistant Online
SOP-242
Step-by-step playbook to vet, hire, and onboard virtual assistants to scale your business
Operations
Hiring & Team
SOP 246: 10x Your Productivity in 10 Minutes
SOP-246
Optimize your work environment to get more done in less time, with less effort.
Operations
SOP 247: Delegate SOPs to a virtual assistant
SOP-247
To effectively delegate time-consuming tasks to virtual assistants (VA).
Operations
Hiring & Team
SOP 249: Create a Standard Operating Procedure (SOP)
SOP-249
This guide and best practices for creating Standard Operating Procedures (SOPs) will help you create SOPs that improve efficiency, reduce errors, and streamline operations.
Setup & Install
Operations
SOP 250: Creating a Facebook Page for a Business
SOP-250
Create a professional Facebook Page for a business, ensuring it aligns with the company's branding and marketing goals.
Social
Facebook
SOP 251: Create an Email Alias in Google Workspace
SOP-251
Create alternate email addresses for users to receive emails using additional usernames with the same domain
Setup & Install
Gmail
Email
SOP 252: Add reCAPTCHA To Fluent Forms On WordPress
SOP-252
Execution Time: 10-20 minutes (plus ~1-2 minutes per additional form)
WordPress
Setup & Install
Operations
Lead Generation
SOP 253: Create An Instagram Account For A Business
SOP-253
Execution Time: 30–45 minutes (45–60 minutes if linking Facebook Page)
Setup & Install
Social
Instagram
SOP 254: Installing & Setting Up Google Site Kit On A Wordpress Website
SOP-254
Installing & Setting Up Google Site Kit On A Wordpress Website
WordPress
Setup & Install
Operations
SOP 257: Granting Access To A Linkedin Page
SOP-257
This SOP walks a client with a super admin access through adding agency users as content admins on a LinkedIn Page and having the agency to confirm access. It uses LinkedIn’s native page admin roles on desktop for a fast, low ‑ risk setup
Social
Client Management
LinkedIn
SOP 263: Set Up LinkedIn Conversion API Via Google Tag Manager
SOP-263
This SOP guides you to deploy LinkedIn’s Conversions API using Google Tag Manager (GTM) Server-Side with Google Analytics (GA) 4 forwarding. You will prepare LinkedIn IDs/tokens, stand up a server container, configure tags/triggers, quality assurance, and prevent duplicate counting
Google Tag Manager
Setup & Install
Tracking
LinkedIn
SOP 265: Adding the Reddit Pixel Template with Google Tag Manager
SOP-265
This SOP installs the Reddit Pixel via Google Tag Manager (GTM) using the official community template and sets a page visit event on all pages. It covers quality assurance (QA) in GTM Preview, Pixel Helper checks, publish, and verification in Reddit Ads
Google Tag Manager
Tracking
Reddit
Analytics
SOP 267: Create A Lean Baseline Snapshot In GoHighLevel For An Agency
SOP-267
This SOP guides you to build a lightweight, universal GoHighLevel baseline and package it as a snapshot for rapid client deployments
Setup & Install
Operations
GoHighLevel
SOP 268: GoHighLevel Client Onboarding And Account Setup
SOP-268
This SOP guides you to create a GoHighLevel sub-account from the marketing agency snapshot, connect core integrations, configure phone, email, update assets, and complete verification for launch.
Setup & Install
Operations
Client Management
GoHighLevel
SOP 269: Share Access to LinkedIn Ads Manager With Your Agency
SOP-269
This SOP shows how to add your agency’s user to a LinkedIn ad account with campaign manager access. It delivers secure, verifiable access without changing billing or page roles
Paid
Client Management
LinkedIn
SOP 270: Share Access to TikTok Ads Manager With Your Agency
SOP-270
This SOP guides clients to add an agency as a partner in TikTok Business Center and share the correct ad account with campaign permissions only. It keeps billing/admin under client control.
Paid
Client Management
TikTok
SOP 271: Adding a Certification to Your LinkedIn Profile
SOP-271
How to add a certification in LinkedIn’s Licenses & Certifications section, include a verification URL, and optionally share it with your network.
Social
LinkedIn
SOP 272: GoHighLevel Whitelabeling & Custom Branding
SOP-272
This SOP walks you through branding GoHighLevel as your own: setting a whitelabel login domain with SSL, applying logos/colors, and configuring LC Email with a verified sender domain.
Operations
GoHighLevel
SOP 273: GoHighLevel Opportunity Management
SOP-273
This SOP shows how to add opportunities manually or via a simple workflow, move deals across stages, and use filters/search to control pipeline visibility
Operations
GoHighLevel
SOP 274: Setting Up Pipelines in GoHighLevel
SOP-274
Create a GoHighLevel pipeline with custom stages, optionally replicate it across sub-accounts, and set basic team-level visibility. This establishes the structure needed for future opportunity workflows.
Operations
GoHighLevel
SOP 275: GoHighLevel Best Practices & Maintenance
SOP-275
This SOP enforces simple naming conventions, close/archive records, and clear unassigned or duplicated records in GoHighLevel.
Operations
GoHighLevel
SOP 276: GoHighLevel CRM Foundations
SOP-276
This SOP covers adding/managing contacts, custom fields and tags, notes, tasks, and activity review in GoHighLevel. It helps small agencies keep CRM data clean and actionable without touching pipelines or automations.
Operations
GoHighLevel
SOP 277: Set Up a Missed-Call Text Back Workflow on GoHighLevel
SOP-277
This SOP sets up a GoHighLevel workflow that auto-sends an SMS when inbound calls are missed with optional task creation and internal notifications for follow-up.
Setup & Install
Operations
GoHighLevel
SOP 278: GoHighLevel Appointment Confirmation & Reminder
SOP-278
Sets up a single GoHighLevel workflow per calendar to send appointment email confirmations and time-based SMS reminders. Covers trigger, waits with guardrails, optional staff alerts, QA, and publish.
Operations
GoHighLevel
SOP 279: GoHighLevel Lead Nurture Drip Campaign
SOP-279
Build a 4-step email nurture in GoHighLevel using a form-triggered workflow with waits, reply stop, and an appointment-based exit goal
Campaign Launch
GoHighLevel
Email
Lead Generation
SOP 280: GoHighLevel New Lead Notification & Assignment
SOP-280
Build a GoHighLevel workflow that assigns new leads to owners and sends internal notifications. Covers form and inbound call triggers with optional automatic opportunity creation.
Operations
GoHighLevel
Lead Generation
SOP 281: GoHighLevel Post-Appointment Review Request Automation
SOP-281
This SOP connect review platforms, configure review request templates and notifications, building a post-appointment workflow, and testing end-to-end.
Operations
GoHighLevel
SOP 282: GoHighLevel Re-Engagement Campaign
SOP-282
Sets up a tag-triggered re-engagement sequence in GoHighLevel with an auto-exit on reply or booking. Covers segmentation, workflow build, enrollment, and QA.
Campaign Launch
Operations
GoHighLevel
SOP 283: GoHighLevel Personal Calendar Setup
SOP-283
This SOP covers connecting a user’s Google/Outlook calendar, setting working hours and booking rules, creating a personal one-on-one calendar in GoHighLevel (GHL), verifying sync, and embedding it on a GHL page.
Setup & Install
Operations
Strategy & Planning
GoHighLevel
SOP 284: GoHighLevel Team_Group Calendar Setup
SOP-284
Create a GoHighLevel team/group calendar using round-robin or collective scheduling. Ensures users, sync, availability, and calendar settings are correct, then publishes and tests the booking link.
Setup & Install
Operations
Strategy & Planning
Hiring & Team
SOP 285: Build and Deploy a Multi-Step Survey_Quiz in GoHighLevel
SOP-285
Covers planning fields, building a multi-page survey with show/hide logic, mapping to contact fields, and deploying in a funnel with a thank you redirect.
Operations
GoHighLevel
SOP 286: GoHighLevel Lead Capture Form Setup
SOP-286
This SOP covers building a native GoHighLevel lead form, mapping fields to CRM, tagging, adding to a pipeline stage via a workflow, and embedding on funnels/sites or externally.
Setup & Install
Operations
GoHighLevel
Lead Generation
SOP 288: Set Up, Verify, and Optimize Bing Webmaster Tools on a WordPress Site
SOP-288
Goal: Verify ownership in Bing Webmaster Tools, submit the sitemap, and complete core optimizations for indexing and monitoring.
WordPress
Setup & Install
Operations
Optimization
Template 001: SEO Audit Worksheet
TEM-001
Reporting
Strategy & Planning
SEO
Template 002: UTM Builder - UTM Builder
TEM-002
Analytics
Template 003: Guest Blogging Campaign - [Searcher Intent] - Control Sheet
TEM-003
Campaign Launch
Content
Template 004: Guidelines for Content Repurposing
TEM-004
> The target audience is [THE GUEST SITE’S TARGET AUDIENCE] and the objective of the post is to [WHAT IS THE POST ABOUT] The audience whose background is varied and may not be up to date on the latest acronyms, buzzwords and trends, but is engaged, curious and eager to learn. The reader is likely a [DEMOGRAPHICS OF GUEST SITE’S TARGET AUDIENCE] Voice: 1st person singular. Style/Tone:
Content
Content Production
Strategy & Planning
Template 005: Popular Content Analysis Worksheet
TEM-005
Reporting
Content
Content Production
Strategy & Planning
Template 006: Blog Post Outline
TEM-006
Content
Content Production
Template 007: Infographic Link Building Campaign - [Searcher Intent] - Control Sheet
TEM-007
Campaign Launch
SEO
Template 008: Template 008
TEM-008
Operations
Template 009: Social Media Distribution Worksheet
TEM-009
Social
Strategy & Planning
Template 010: Resources Page Link-Building - [Searcher Intent] - Control Sheet
TEM-010
SEO
Template 011: URL Audit Worksheet
TEM-011
Reporting
Strategy & Planning
Analytics
Template 012: Editorial Calendar Planner
TEM-012
Content
Content Production
Strategy & Planning
Template 013: 80_20 Site-Wide On-Page Optimization - Worksheet
TEM-013
Optimization
Strategy & Planning
SEO
Template 014: Social Media Audit Worksheet
TEM-014
Reporting
Strategy & Planning
Analytics
Template 015: Social Media Calendar Template
TEM-015
Social
Strategy & Planning
Template 016: Landing Page Creation Briefing
TEM-016
Funnels
Lead Generation
Template 017: Template 017
TEM-017
Operations
Template 018: Scrollmap & Clickmap Insights Log
TEM-018
Funnels
Template 019: Editorial Guidelines
TEM-019
Content
Content Production
Strategy & Planning
Template 020: Sitemap Designer Worksheet
TEM-020
Content Production
Strategy & Planning
SEO
Template 021: A_B Test Documentation Spreadsheet
TEM-021
Optimization
Funnels
Template 022: template 022
TEM-022
Operations
Template 023: Facebook Ads Campaign Planner
TEM-023
Facebook Ads
Paid
Campaign Launch
Strategy & Planning
Template 024: template 024
TEM-024
Operations
Template 025: Link Opportunities Worksheet
TEM-025
Operations
Strategy & Planning
Template 026: Template 026
TEM-026
Operations
Template 027: template 027
TEM-027
Operations
Template 028: template 028
TEM-028
Operations
Template 029: Disavow File Generator
TEM-029
SEO
Template 030: Google Analytics Alerts Planning Worksheet
TEM-030
Tracking
Google Analytics
Strategy & Planning
Analytics
Template 031: Competitor Backlink Strategy Reverse Engineering Worksheet
TEM-031
Competitor Research
Strategy & Planning
SEO
Template 032: Organic Keyword Reverse Engineering
TEM-032
Competitor Research
SEO
Template 033: Backlink Audit Worksheet
TEM-033
Reporting
Strategy & Planning
SEO
Template 034: Client Onboarding Questionnaire: Product, Business, and Marketing
TEM-034
r Product and Service 1. What does your business do? 2. What are your best selling products? 3. What problem does your service/product solve? 4. What makes this product/service unique? Why would someone buy from you versus buying from anyone else or versus doing nothing at all? 5. What is the most common result your customer gets from using your product/service? 6. Who are your main competitors? 1
Operations
Client Management
Template 035: Facebook Ads Project Management Template
TEM-035
Facebook Ads
Paid
Template 036: Facebook Ads Budget Calculator
TEM-036
Facebook Ads
Paid
Template 037: Client Kickoff Call Template
TEM-037
Operations
Client Management
Template 039: Onboarding Email Template for Facebook Ads Clients
TEM-039
GINS ● When you get a chance, please grant us access to your Facebook Ad Account . Here’s the step-by-step guide on how to do it. Our Facebook Business ID is: [XXXXXXXXX] ○ [Grant Access to Facebook Ads Account] (Refer to section: Granting Facebook Business Manager access to an agency or contractor) ● We will also need access to your Wordpress site. Please follow the link below to grant us access.
Facebook Ads
Paid
Client Management
Template 040: Onboarding Email Template for Google Ads Clients
TEM-040
paign (Save This Email) Hey [_name_], Great to have you on board! To get started, please: ACCESS / LOGINS Provide me the customer ID of your Google Ads account so I can send an access request (Instruction) We will also need edit access to your Google Analytics to [xxxx@llmdecode.com] (Instruction) Please share the edit/admin permission of your Google Tag Manager account to [xxxx@llmdecode.com] (Instruction)
Paid
Google Ads
Client Management
Template 041: Google Display Ads Creative Brief Template
TEM-041
elevant, and Time-bound) so that success can be clearly measured. Example : "Our objective is to drive an increase in online sales for our new eco-friendly product range by 20% over the next three months. We aim to achieve this by targeting specific keywords related to eco-friendly cleaning products and leveraging retargeting ads for visitors who have previously shown interest in similar products.
Paid
Google Ads
Template 042: Client Onboarding Questionnaire for Google Ads
TEM-042
Paid
Google Ads
Client Management
Template 043: template 043
TEM-043
Operations
Template 044: template 044
TEM-044
Operations
Template 045: Google Search Campaign Ad Structure Sheet
TEM-045
Campaign Launch
Operations
Google Ads
Template 046: Local Keyword Research template
TEM-046
Competitor Research
SEO
Template 047: Customer Service Response Template
TEM-047
nk you so much for taking the time and we really appreciate your review! We’re glad that [Employee’s name] managed to help you with [the problem]. Be sure to let us know if there’s anything we can do to make [our business] a better place for you. Positive review Email Template Hi [Customer], Thanks so much for the 5-star review! We will keep up with the great service :) Hope to see you again soon!
Operations
Template 048: Customer Outreach email template
TEM-048
here. This email is a bit different—today, you'll have the opportunity to directly influence the future of [Business]! The [flagship product] is now our biggest product and we're planning many exciting things for the future: ● [New feature 1] ● [New feature 2] ● [New feature 3] ● [New feature 4] ● [New feature 5] A lot of these plans are based on the feedback you provided a couple of months ago .
Email
Template 049: Customer Interview script
TEM-049
rstand your needs, why you decided to take the course, and what we can do to help you. This interview will work like this. I’m going to ask you lots of questions about YOU, so I can learn what your goals are, what kinds of things are causing problems for you, etc. I want to stress that this is not a sales call. My objective is to learn from you, not to sell or pitch anything. Does that sound good?
Operations
Hiring & Team
Template 050: Buyer Persona template
TEM-050
Operations
Strategy & Planning
Template 051: template 051
TEM-051
Operations
Template 052: Cold Email Templates
TEM-052
tomer company name] Hi [customer name], Is anything frustrating you with [type of service] at the moment? I wanted to contact you since we help businesses like yours to get [XXX%] more [results] for you in 45 days. With a 100% money back guarantee of course. Is that something you’d be interested in? Sincerely, [Name] [Company X] Cold email for earning backlinks Subject : Latest findings on [topic]
Email
Template 053: Outreach campaign tracker template
TEM-053
Campaign Launch
Operations
Template 054: SEO Strategy Template
TEM-054
Strategy & Planning
SEO
Template 055: Digital Marketing Audit Template
TEM-055
Reporting
Operations
Template 056: Onboarding Email Template for Google Business Profile Clients
TEM-056
ness Profile Hey _name_, Great to have you on board! This email will provide you with all the information to get your Google Business Profile up and running. ACCESS / LOGINS ● Please grant us access to your Google Business Profile when you get a chance. Here’s the step-by-step guide on how to do it. Our Google Business Profile email is: [XXXXXXXXX] ○ Grant Access to Google Business Profile Account
Client Management
Google Business Profile
Email
Template 057: Client Onboarding Questionnaire for Google Business Profile
TEM-057
57: Client Onboarding Questionnaire for Google Business Profile General Business Information Content About Your Business 1 Business Contact Information 3 Business Services/Products and Opening Hours 4 About Your Business 1. What is your business name? 2. Do you have images that we can use to upload to your Google Business Profile? No Business Images Mark ‘/’ if you have the images 1. Business Logo
Operations
Client Management
Google Business Profile
Template 058: Google Business Profile Post Ideas Checklist
TEM-058
Operations
Strategy & Planning
Google Business Profile
Template 059: Client offboarding checklist
TEM-059
Operations
Strategy & Planning
Client Management
Template 060: Client monthly meeting script
TEM-060
am member 3] from our team in attendance today. Before we begin, let's take a moment to review the agenda for today's meeting. We'll be covering the following topics: ● Review of Previous Month ● Current Status ● Goals for the Month ● Budget and Resource Allocation ● Feedback and Suggestions ● Upcoming Challenges and Risks ● Action Items ● Next Meeting ● Closing Review of Previous Month (2-5 mins)
Operations
Client Management
Template 061: Employee Onboarding Email Template
TEM-061
T : Say Hi To Your Fellow Teammates! CC: [Teammate's email addresses] Hey, _name_! Great to have you on board, and welcome to [Company X]! This email will provide you with all the information to get you started with your new team! SAY HELLO TO YOUR SUPERVISOR! ● [Attach the supervisor’s photo here]. [Name: XXXXXXXXX] [Email: XXXXXXXXX] A short introduction of [ insert supervisor’s name]: XXXXXXXXX
Hiring & Team
Client Management
Email
Template 062: Employee Onboarding Checklist
TEM-062
Operations
Strategy & Planning
Hiring & Team
Client Management
Template 063: Employee Interview script
TEM-063
h the company for over five years, covering [insert brand names] for the company specializing in e-commerce marketing. One of the exciting projects that we are currently working on is…… Hiring Manager 1 : and finally, we have Ken from HR. HR : Hi, nice to meet you, I have been in HR for the past three years in this company. If you have any concerns or questions or want to understand more about our
Operations
Hiring & Team
Template 064: One-on-one employee meeting script
TEM-064
Operations
Hiring & Team
Template 065: Leadership quarterly planning slide deck template
TEM-065
Operations
Strategy & Planning
Lead Generation
Template 066: Agency Profitability Calculator
TEM-066
Operations
Template 067: Google shopping campaign profit calculator
TEM-067
Paid
Campaign Launch
Google Merchant Center
Template 068: Primary Google Shopping Product Feed Template
TEM-068
Operations
Google Merchant Center
Template 069: Supplementary Google Shopping Product Feed template
TEM-069
Operations
Google Merchant Center
Template 070: eCommerce Holiday Offer Deck
TEM-070
Operations
Template 071: template 071
TEM-071
Operations
Template 072: TikTok Campaign Ideas Case Studies
TEM-072
Campaign Launch
Social
TikTok
Template 073: TikTok Ads Campaign Strategy Proposal for Client
TEM-073
Paid
Campaign Launch
Strategy & Planning
Client Management
Template 074: Role mapping for Virtual Assistant
TEM-074
at is the main goal of this role? What do you hope to achieve by hiring a VA? Example: To provide administrative support to the agency owner, freeing up their time to focus on strategic tasks. Tasks and Responsibilities: (List the specific tasks and responsibilities you want the VA to take on. Be as detailed as possible.) ● Email Management/Filtering ● Setting up Autoresponders (Aweber, Mailchimp)
Operations
Hiring & Team
Template 075: Job post template for hiring VA
TEM-075
rm administrative duties such as data entry, creating reports, and handling paperwork - Assist with social media management and content creation - Conduct online research and generate leads - Handle customer inquiries and provide excellent customer service - Coordinate with team members and other stakeholders on projects Requirements: - Proven experience as a Virtual Assistant or in a related role
Operations
Hiring & Team
Template 076: Email Template to screen Virtual Assistant applicants
TEM-076
licant], Thank you for your application and interest in bringing your talents to [company] I do have some questions: 1. Do you currently have another job? If so, with whom and for how many hours? 2. When can you work (What days & what hours)? Do include your working time zone. 3. How long do you hope to do this type of job? Best, Additions: Please include a screenshot of your Speedtest scores.
Hiring & Team
Email
Template 077: Trial task template for hiring Virtual Assistant
TEM-077
and communicate professionally. Task : Respond to a mock email, schedule a meeting, and notify all participants. Instructions : 1. Review the inbox with the provided mock emails. ○ Login details: XXXXXX 2. Identify an email marked as "Urgent: Meeting Request". 3. Open the email and take note of the preferred meeting date and time. 4. Check the virtual calendar to identify any scheduling conflicts.
Operations
Hiring & Team
Template 078: Interview Script for hiring VA
TEM-078
ign with the tasks this position requires. Can you highlight a few?" Candidate: [Responds] [7:00-13:00] Remote Work Experience and Tools Proficiency You: "Have you worked remotely in previous roles? How did you ensure effective communication and productivity in such settings?" Candidate: [Responds] You: "Which remote work tools and platforms are you familiar with? Any that you particularly favor?"
Operations
Hiring & Team
Template 079: Onboarding template for hiring Virtual Assistant
TEM-079
or issues with the setup, please email me [email address] or message me on [slack]. Orientation: 1. Download [password manager] ● Accept the Slack invitation sent to your email address and sign up using the email address you provided. 2. Install the following tools: ● [List of software/tools they will be using] ● [Brief explanation of what each tool is used for] ● [Login information if applicable]
Operations
Hiring & Team
Client Management
Template 080: Offer letter for hiring virtual assistant
TEM-080
Operations
Hiring & Team
Template 081: Virtual Assistant Assessment checklist
TEM-081
/ past work reflect technical proficiency? Communication Skills Does their email contain grammatical or spelling errors?How fast did they get back to you?Is their response elaborate?Are they organized ? CandidatesResumeURL of Past WorkExperience (1-5)Technical Proficiency (1-5)Communication skills (1-5)RatingsCommentsCandidate A 3 4 5 12Candidate B 5 5 4 14Candidate C 3 2 5 10Candidate D 4 4 4 12
Operations
Strategy & Planning
Hiring & Team
Template 083: GAIQ Exam Study Guide
TEM-083
y, we've put together a set of sample questions that could show up on your exam along with their answers and explanations. Check them out below. GAIQ Questions and Answers: 1. What feature collects company-specific data such as Member Status? ● Custom Filter ● Event Tracking ● Custom Dimension ● Custom Metric 2. Which kinds of hits does Google Analytics track? ● Pageview ● Event ● All of the above
Operations
Template 084: Downloadable] The Squarespace SEO Checklist
TEM-084
ed to any site built with Squarespace to increase your traffic from search engines as quickly as possible. We cover every important area of search engine optimization: ● Squarespace SEO Basics ● Keyword Research ● On-Page SEO for Squarespace ● Link Building ● Technical SEO for Squarespace ● Bonus Tips You certainly will not be able to go through this whole checklist in a single day, and that’s OK.
Strategy & Planning
Squarespace
SEO
Template 085: [Downloadable] The SEO Checklist
TEM-085
eck Mobile Usability in Google Search Console regularly ● Mobile version must NOT hide content that exists on desktop ● Mobile must load as fast as desktop and have the same structured data Structured data ● Use JSON-LD format (Google's preferred) ● Add FAQPage schema if your content answers questions ● Add HowTo schema if your content describes a process ● Add Article schema for editorial content
Strategy & Planning
SEO
Template 086: How to Use Advanced Google Search Operators for More Traffic
TEM-086
t insight into your competitors’ SEO strategy 2. Find massive link building opportunities 3. Estimate market size and competitiveness 4. Make decisions about your content marketing strategy And, most importantly: 5. Get more traffic from search engines All of it for free! No need to pay for expensive research tools. In fact, we used these tactics to more than double our organic traffic in a year .
Operations
Template 087: [Downloadable] The Shopify SEO Checklist
TEM-087
to increase your traffic from search engines as quickly as possible. We cover every important area of search engine optimization: ● Shopify SEO Basics ● Keyword research for ecommerce ● Optimizing the content of your Shopify store ● Link building for ecommerce ● Technical SEO for Shopify ● Bonus Tips You certainly will not be able to go through this whole checklist in a single day, and that’s OK.
Strategy & Planning
Shopify
SEO
Template 088: template 088
TEM-088
the digital marketing strategy guide1 The ultimate tutorial on how to massively increase traffic and sales to any website with digital marketing
Operations
Template 096: Facebook Ads Account Management Client Brief
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d Generation, Sales Funnel Marketing, Creatives, Audit, Reporting, etc. PROJECT DURATIONe.g. 3 months PRODUCT DETAILSNameDescription (what problem does it solve?)Key BenefitsPricingUSP MARKETING PAGESHome PageLanding PageSales PageSocial Media Page(s) TARGET AUDIENCEPersona 1NameAgeGenderEducationWhat do they do?InterestsGoalsChallenges Persona 2NameAgeGenderEducationWhat do they do?InterestsGoals
Facebook Ads
Paid
Client Management
Template 097: Facebook Ad Campaign Master Checklist
TEM-097
Ad accountSOP 070 (web version): How to select Facebook Ads Campaign ObjectiveSOP 031 (web version): How to create a lookalike audienceSOP 074 (web version): How to setup Facebook Ads targetingSOP 061 (web version): How to launch lead generation campaignSOP 007 (web version): How to set up remarketing campaign Reporting SOP 125 (web version): Create an automated Facebook Ads report for the client.
Campaign Launch
Operations
Strategy & Planning
Template 098: Facebook Ads Creative Brief
TEM-098
Facebook Ads
Paid
Template 099: Social Media Strategy Template
TEM-099
Social
Strategy & Planning
Template 100: Email Marketing Proposal [downloadable template]
TEM-100
ST 12345 Their City, ST 12345 Phone Phone Email Email Website Website Cover Letter Dear [Client’s First Name], Thank you for reaching out to us for email marketing requirements for [Client Company’s Name]. [Thank them for considering you] An attractive email marketing campaign can give more insights to your potential customers about [Client’s Name] offerings and help them make the buying decision.
Client Management
Email
Template 101: Social Media Management Proposal Template
TEM-101
Social
Client Management
Template 102: SEO resume template
TEM-102
O Specialist with 4+ years of experience in SEO strategy implementation. Increased click-through and conversion rates by 43% for a career-related website client and improved search rankings from page 3 to 1st page for highly competitive keywords. Highly proficient in SEO tools like Google Analytics, Semrush, Ahrefs, etc. Address Line1 Address Line2 (123) 456789 myemail@llmdecode.com LinkedIn Profile
Hiring & Team
SEO
Template 103: Content marketing resume template
TEM-103
nt marketing resume template Your Name A content marketing professional with 4+ years of experience in developing compelling content. Passionate about content creation, writing, and relationship-building. In previous roles increased website traffic by 150% and developed an SEO strategy that brought in ~10K monthly users. Address Line1 Address Line2 (123) 456789 myemail@llmdecode.com LinkedIn Profile
Content
Content Production
Hiring & Team
Template 104: Social media marketing resume template
TEM-104
Social
Hiring & Team
Template 105: Email marketing resume template
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d into your Google account) Template 105: Email marketing resume template Your Name Email marketing professional with 3+ years of experience in email marketing campaign development and strategy. Deployed email campaigns with Mailerlite for an e-commerce platform which contributed to an additional annual revenue of $150K. Address Line1 Address Line2 (123) 456789 myemail@llmdecode.com LinkedIn Profile
Hiring & Team
Email
Template 106: Social Media Checklist Template
TEM-106
y LinkedIn post ● Regular posts on brand accounts on other media platforms Monitor competitors’ activities for ideas Engage with active followers and fans Weekly Create posting schedule for the week Analyze your posts and boost well performing posts Engage with marketing partners and influencers in the field Invite collaborations and brainstorm ideas in the team Create interactive content campaign
Social
Strategy & Planning
Template 107: Drupal SEO Checklist
TEM-107
optimized? Is the H1 tag optimized? Are the images optimized? Is the primary keyword mentioned at least 2-3 times in the page? Is the page not over-optimized? Does the page include Latent Semantic Index keywords? Is the page free of broken links? Downloaded Yoast SEO for Drupal? Off-Page Optimization Do the backlinks come from trustworthy sites? Are the backlinks from contextually relevant sites?
Strategy & Planning
SEO
Template 108: LinkedIn Profile Checklist
TEM-108
st experience? Do you have genuine recommendations and skill endorsements? Does it have your contact information readily available? Are your connections relevant and useful? Have you set your profile’s “open candidates” preferences to show recruiters you are looking for a job, what kind of role you prefer, and written a “note to recruiters?” Do you have any relevant links or media on your profile?
Social
Strategy & Planning
LinkedIn
Template 109: Email Marketing Templates
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Email
Template 110: Blog Post Checklist
TEM-110
? Is the content easy to read? Does it have Open Graph images for social media? Are images optimized? Are you using subheadings, bullet points, and numbered lists where appropriate? Is the primary keyword mentioned at least 2-3 times in the page? Is the post categorized on your website? Is the content focused on one central idea and doesn’t try to do everything at once? Is there a CTA in the post?
Content
Content Production
Strategy & Planning
Template 111: Website Launch Checklist
TEM-111
gy for your website? Have you submitted your website to be indexed by Google? Does your checkout process work? (if applicable) Does your website load fast? Create a working 404 page to redirect traffic to pages you actually have Other Useful Tips for Wordpress sites: Install UpdraftPlus to periodically back up your website Install the Yoast SEO plugin Set up permalinks to have well structured URLs
Campaign Launch
Operations
Strategy & Planning
Template 112: Technical SEO checklist
TEM-112
e indexed? Does the page have enough crawlable content and is all of if accessible to search engines? Does the page load fast? Is the page mobile-friendly/responsive? Is the page URL free of redirect issues? Is Google Analytics properly tracking sessions on the page? If there are ads in the page, are they user friendly? Are the links on the page working? Do you have any schema markup for the page?
Strategy & Planning
SEO
Template 113: YT Description Template (downloadable)
TEM-113
y from. Feel free to use the template that best suits your video or brand style. You can come back to these templates every time you want to create a new description for your video. With these templates, you will be able to optimize your description for SEO and provide viewers with more context and information about your video and channel. Hope you will find the templates helpful as much as we do!
Operations
Template 114: Local SEO Checklist
TEM-114
nd check them off when you’ve put them into your profile: Business Name Address City State Zip Code / Postal Code Country Local Phone Number Toll-Free Phone Number Website Fax Number (LOL) Email Address (If Multiple Locations) Location-Specific URLs Business Hours (Weekdays + Weekends) Business Categories Services provided Certifications, specialities, awards, unique value propositions URL of Logo
Strategy & Planning
SEO
Template 115: YouTube SEO Checklist
TEM-115
Monetize your channel. Include your main keyword in the video title. Keep your description compelling and attractive - at least 250 words Add relevant video tags. Upload a custom thumbnail to make your videos attractive. Include one or more cards to increase watch time. Upload a video transcript. Add video to a playlist. WHAT TO DO AFTER PUBLISHING Reply all new comments within the first 48 hours.
Strategy & Planning
SEO
Template 116: LinkedIn Profile Checklist
TEM-116
st experience? Do you have genuine recommendations and skill endorsements? Does it have your contact information readily available? Are your connections relevant and useful? Have you set your profile’s “open candidates” preferences to show recruiters you are looking for a job, what kind of role you prefer, and written a “note to recruiters?” Do you have any relevant links or media on your profile?
Social
Strategy & Planning
LinkedIn
Template 117: Webinar Checklist
TEM-117
chat, answering questions?) Track how many people are registering Day of the webinar Last minute reminder, especially to those who have registered (the best channels for this are email and social media) Check to make sure your website’s checkout is functioning properly and any coupon or discount codes are working Check the lighting Check the sound Record the webinar Track how many people attended
Content
Strategy & Planning
Template 118: Welcome Email Template
TEM-118
se you think they will find useful. This can vary widely depending on what kind of business you are and the industry you are in] If you have any questions, just reply to this email, a real person will read it AND respond. If you’re craving more, see what else we’re up to on our social media [Insert social media links] [You can change this text, but it’s a good idea to give your social media links]
Email
Template 119: Case Study Template
TEM-119
Content
Template 120: PPC Checklist
TEM-120
Paid
Strategy & Planning
Template 121: SEO invoice template
TEM-121
SEO
Template 122: Digital marketing invoice template
TEM-122
Operations
Template 123: Google analytics Audit Template
TEM-123
Reporting
Tracking
Google Analytics
Analytics
Template 124: Social media invoice template
TEM-124
Social
Template 125: Email Marketing Report Template
TEM-125
Reporting
Analytics
Template 126: Email Marketing Content Calendar [Downloadable]
TEM-126
Content Production
Strategy & Planning
Email
Template 127: Digital Marketing Plan
TEM-127
Operations
Strategy & Planning
Template 128: Digital Marketing Audit Template
TEM-128
Reporting
Operations
Template 129: SEO Report Template
TEM-129
Reporting
SEO
Template 130: Content Strategy Worksheet
TEM-130
Content
Content Production
Strategy & Planning
Template 131: Keyword Research Template
TEM-131
Competitor Research
SEO
Template 132: SEO Strategy Template
TEM-132
Strategy & Planning
SEO
Template 133: Client Engagement Planning Checklist
TEM-133
Operations
Strategy & Planning
Client Management
Template 134: Client feedback and survey questions
TEM-134
Operations
Client Management
Template 135: SEO Action Plan
TEM-135
Strategy & Planning
SEO
Template 136: Digital Marketer Resume Template
TEM-136
Operations
Hiring & Team
Template 138: Outreach Campaign Strategy Template
TEM-138
Campaign Launch
Operations
Strategy & Planning
Template 139: Facebook Action Plan
TEM-139
Operations
Strategy & Planning
Template 140: Google Business Profile Action Plan
TEM-140
Operations
Strategy & Planning
Google Business Profile
Template 143: Conversion Rate Optimization (CRO) Action Plan
TEM-143
Tracking
Optimization
Strategy & Planning
Funnels
Template 147: Facebook Ads Audience selection decision tree
TEM-147
ist, would be at least 5000 people performing the selected event on your website that will be used as a source for your lookalike audience in the last 30 days. Do you already have a relevant customer list ? No Yes Yes No, It’s doing great but there are no more of these audiences I can think of to scale further; OR I want to target people that do not share similarities with my current audience. Yes
Facebook Ads
Paid
Template 148: Internal Linking Plan
TEM-148
Operations
Strategy & Planning
Template 149: GoHighLevel Contact Import Sheet
TEM-149
Operations
GoHighLevel
Marketing Starter Kit
MAR
Operations
Digital Marketing Strategy Worksheet
DIG
Operations
Strategy & Planning
Marketing Holiday Calendar 2024
MAR
The Ultimate Marketing Holiday Calendar 2024
Operations
Strategy & Planning
Social Media Content Strategy Template
SOC
Content
Content Production
Strategy & Planning
The Content Marketing Strategy Guide
THE
3 The ultimate tutorial on how to create massively profitable content marketing strategies
Content
Content Production
Strategy & Planning
The Email Marketing Strategy Guide
THE
5 The ultimate tutorial on how to create massively profitable email marketing campaigns
Strategy & Planning
Email
The Paid Advertising Strategy Guide
THE
The Digital Advertising Strategy Guide 6 The ultimate tutorial on how to create massively profitable digital advertising campaigns.
Paid
Strategy & Planning
The SEO Strategy Guide
THE
4 The ultimate tutorial on how to drive massive traffic from search engines to ANY website (even if you’re new to SEO)
Strategy & Planning
SEO
The Sales Funnels Strategy Guide
THE
The Sales Funnel Strategy Guide 2 The ultimate tutorial on how to massively increase revenue with powerful sales funnels, as quickly as possible.
Strategy & Planning
Funnels
The Social Media Marketing Strategy Guide
THE
The Social Media Strategy Guide 7 Forget about followers and likes. Learn how to create a massively profitable social media strategy from scratch.
Social
Strategy & Planning
The Web Analytics Strategy Guide
THE
The Website Analytics Strategy Guide 8 Learn how to massively increase traffic and sales with a powerful analytics strategy.
Tracking
Strategy & Planning
Analytics
eCommerce Email Marketing Action Plan
ECO
Strategy & Planning
Email
Recipe 001: Writing SEO-Friendly Blog posts that Convert
REC-001
Follow this simple 3-step recipe to start writing SEO friendly blog posts that rank on search engines and help you achieve your business goals
Content Production
SEO
Recipe 002: Boost the ranking of your existing content on search engines
REC-002
If you feel like growing your organic traffic but don't really feel like writing new content then this recipe is for you
Optimization
Content
Content Production
Recipe 003: Get ready to run paid ads on Facebook
REC-003
This recipe will take you by the hand through the process of creating and setting up your ad account, to properly tracking all your website conversions
Campaign Launch
Operations
Recipe 004: Launch a new Facebook Ads campaign
REC-004
This recipe can be performed and repeated every single time you want to launch a new campaign
Facebook Ads
Paid
Campaign Launch
Recipe 005: Set up an A_B test tool on your website
REC-005
Set up an A/B test tool on your website Start putting in place a repeatable, efficient, and statistically significant process that allows you to make careful data-driven changes to your user's experience, even if you haven't set up an analytics tool yet.
Setup & Install
Optimization
Funnels
Recipe 006: Quickly generate leads without a website
REC-006
This recipe takes advantage of Facebook's built-in lead generation features that not only will make it fast for you to start generating leads if you don't have a website yet
Operations
Lead Generation
Recipe 007: Add a lead generating popup to your website
REC-007
More than 95% of the people that get to your website leave without buying a single thing from you. Give them content they love for free, and they'll give you their email so that you can keep in touch
Setup & Install
Funnels
Lead Generation
Recipe 008: Set up Google Analytics tracking from scratch
REC-008
This recipe is without question the fastest way to go from zero to hero with Google Analytics and perfectly track your traffic on any website
Setup & Install
Tracking
Google Analytics
Analytics
Recipe 009: Set up a WordPress site or blog that will scale
REC-009
Follow this recipe only if you want to do your future self a favor today. It covers all the important bits and pieces that you will need in order to sustainably grow your business
WordPress
Setup & Install
Content
Recipe 010: Send bulk personalized outreach emails through Gmail
REC-010
If you have enough time on your hands to write unique, and truly personalized emails every time you are doing email outreach, by all means, skip this recipe—this one isn't for you
Gmail
Email
Recipe 011: Kick-off your content engine
REC-011
Follow this recipe to go from “I have no idea what to write about or why” to a solid, traffic-growing content strategy that scales
Content
Content Production
Recipe 012: Setup the basic SEO technical foundations for your blog
REC-012
If you've never put a serious effort into on-page SEO, chances are you've got a lot of low-hanging fruit laying around. Get back up to speed with this recipe today
Setup & Install
SEO
Recipe 013: Build links for existing content
REC-013
Follow this recipe to identify your ideal target keywords, identify link opportunities, and implement a method that is not only scalable but maximizes your chances of acquiring those links
Content
Content Production
Recipe 014: Get ready to run paid ads on Google
REC-014
This recipe applies to any business that wants to start running Google Ads, it will cover the very first steps you will want to take to make sure you are setting yourself up for success right from the start
Campaign Launch
Operations
Recipe 015: Generate leads with a landing page and Facebook Ads
REC-015
The right business idea and the right execution of this recipe can take you from zero to hero. No matter what type of business you are in, you will almost certainly benefit from generating leads that are interested in what you have to offer
Facebook Ads
Paid
Lead Generation
Recipe 016: Create a Facebook Ads Strategy
REC-016
If you've always wished for a process that constantly generates world-class Facebook Ad strategies along with its resources and deliverables, this recipe is the one you've been waiting for
Setup & Install
Facebook Ads
Paid
Strategy & Planning
Recipe 017: Apply a naming convention to your marketing data
REC-017
If you're already tracking your traffic using Google Analytics or analyzing your reports on Facebook Ads Manager, your naming convention can make or break your analysis
Operations
Recipe 018: Prioritize and Run A_B tests on your website
REC-018
Prioritize and Run A/B tests on your website Is your mind full of million-dollar ideas but you just don’t know which one is the one? Use this recipe to find the winning one.
Campaign Launch
Optimization
Funnels
Recipe 019: Tighten up your account security
REC-019
If access to your accounts isn’t properly managed, you can easily lose track who has access to critical information and tools for your or your clients’ business, while also being more vulnerable to hacking
Operations
Recipe 020: Kickstart your social media presence
REC-020
No matter your niche, chances are your customers are present in at least one social platform, it’s important to make sure they are being heard, replied to, and that they interact with the content and messages that you put out
Social
Recipe 021: Perform on-page optimization on your website
REC-021
Follow this recipe to be sure that you’re getting the best chance at ranking in Google search results
Optimization
SEO
Lead Generation
Recipe 022: Recover abandoned carts through paid ads
REC-022
Cart abandonments are easy-to-capture revenue opportunities. Facebook Ads and the Google Display Network together will be able to reach pretty much everyone that abandoned the cart on your website once again
Operations
Recipe 023: Design a content marketing strategy
REC-023
Design a high level content marketing strategy creating and distributing content to grow your audience and reach various business goals
Content
Content Production
Strategy & Planning
Recipe 024: Optimize website on page performance
REC-024
Improve your website’s on-page optimization in the pages that will have the biggest impact on your organic traffic
Operations
Optimization
Lead Generation
Recipe 025: Run a social media campaign
REC-025
Create an amazing social media campaign, from starting a social media calendar to automating your blog posts on social media
Campaign Launch
Social
Recipe 026: Set up email marketing and automation
REC-026
To set up automated email marketing for your business and to grow your email list
Setup & Install
Email
Recipe 027: Set up Conversion Rate Optimization (CRO) campaigns
REC-027
To design a lead magnet and create landing pages to improve conversion rates on your site
Setup & Install
Tracking
Campaign Launch
Funnels
Recipe 028: Conduct Customer research and outreach
REC-028
To identify the best customer persona for your business create a strategy to reach these them
Operations
Competitor Research
Recipe 029: Run a competitive research analysis
REC-029
Research your competitor’s SEO, Social Media, advertising, and email strategy
Reporting
Campaign Launch
Operations
Competitor Research
Recipe 030: Set up Google Business Profile and local SEO for clients
REC-030
To set up Google Business profile and local SEO strategy for your clients
Setup & Install
Client Management
Google Business Profile
SEO
Recipe 031: Set up Google Analytics 4
REC-031
To set up Google Analytics 4 on any website
Setup & Install
Tracking
Google Analytics
Analytics
Recipe 032: Set up Google Shopping campaigns
REC-032
Set up Google Merchant center and start running Google Shopping campaign for your eCommerce store
Setup & Install
Paid
Campaign Launch
Google Merchant Center
Recipe 033: Onboard and manage clients
REC-033
Onboard and manage clients for Facebook and Google ads. Managing their expectations throughout the engagement
Operations
Client Management
Recipe 034: Set up cross-platform web tracking
REC-034
Set up conversion tracking for your website acros multiple platforms
Setup & Install
Tracking
Lead Generation
Analytics
Recipe 035: Set up and maintain a new WordPress site
REC-035
Set up a new Wordpress site from scratch and other technical optimizations
WordPress
Setup & Install
Operations
Recipe 036: Run effective Meta ad campaigns
REC-036
Audit a Meta account and strategize the best way to launch Meta ad campaigns for your business
Campaign Launch
Operations
Recipe 037: Run effective Google ad campaigns
REC-037
Set up you or your client’s Google ad account and start running effective Google ad campaigns
Campaign Launch
Operations
Recipe 038: Run an outreach and PR campaign
REC-038
Boost your company's or your website’s public exposure by connecting with journalists, editors, bloggers or social media
Campaign Launch
Operations
Recipe 039: Promote and distribute content effectively online
REC-039
Help increase brand awareness and reach a larger audience for your business
Content
Content Production
Recipe 040: Set up LinkedIn for lead generation
REC-040
Set up a company page, and lead generation campaign for your business
Setup & Install
Funnels
LinkedIn
Lead Generation
Recipe 041: Set up Google Merchant Center
REC-041
Set up Google merchant center with the goal of advertising your products on Google Shopping and other Google services
Setup & Install
Paid
Google Merchant Center
Recipe 042: Run TikTok Advertising campaigns
REC-042
Improve your company’s brand visibility, lead generation, and sales campaign on TikTok
Paid
Campaign Launch
TikTok
Recipe 043: Optimize sales funnel
REC-043
Map your sales funnel and identify the highest leverage activities to optimize it
Optimization
Funnels