SOP 002: Perform an on-page SEO audit on a page
SOP-002
Execute a comprehensive SEO audit on any webpage within any site that clearly defines what’s working, what’s not, and action steps on what to work on first
Reporting
SEO
Lead Generation
SOP 027: How to perform a URL audit on your site
SOP-027
Increase your search engine rankings by knowing which of your pages need to be indexed, deindexed, redirected or canonicalized, as well as how to perform each of these actions
Reporting
Operations
Lead Generation
SOP 032: Create an automated search query report
SOP-032
Automatically export Search Console data into a Google Sheet which is easier to analyze and allows you to back up your data beyond 90 days
Reporting
Setup & Install
Analytics
SOP 035: Create Subdomain Reports in Google Analytics
SOP-035
Set up a hostname filter in Google Analytics that will add your page’s subdomain information to your reports to easily and accurately analyze your traffic and distinguish different subdomains
Reporting
Tracking
Google Analytics
Analytics
SOP 043: Performing a social media audit
SOP-043
Analyze your and your competitors’ social media profiles, strategies, and performance and gain a better understanding of what’s working and what's not on your social media profiles.
Reporting
Social
Lead Generation
SOP 060: How to Structure, Run, and Analyze an A_B Test on your Website
SOP-060
How to Structure, Run, and Analyze an A/B Test on your Website Flawlessly plan, execute and analyze an A/B test on your website and determine whether a variant should be implemented definitively on your website or not. This is based on actual data.
Reporting
Optimization
Funnels
SOP 076: How to perform a backlink audit on your website
SOP-076
Backlinks are an extremely important ranking factor for search engines, you want to make sure you’re taking full advantage of the links you are getting, and are not being penalized by poor links that you might have acquired
Reporting
SEO
Lead Generation
SOP 079: Create Quick and Beautiful Looker Looker Studio Dashboards and Reports
SOP-079
Create powerful reporting dashboards in a few minutes. Monitor the entire sales funnel of a business
Reporting
Looker Studio
Analytics
SOP 082: Set up Google Analytics alerts to monitor your main KPIs
SOP-082
This SOP will make sure you catch any meaningful changes, in real-time, without logging into Analytics every day
Reporting
Setup & Install
Tracking
Google Analytics
SOP 124: Audit a Meta Ads Account
SOP-124
Perform an audit on your team or client’s ad account to reveal the low-hanging fruits and pave the way to a new media buying strategy
Reporting
Facebook Ads
Paid
SOP 125: Create an Automated Meta Ads Report
SOP-125
Create an automated report for your campaigns that you can share with your clients or team
Reporting
Setup & Install
Facebook Ads
Paid
SOP 167: Create a landing page report in Google Analytics 4
SOP-167
View landing page session data and segment these users based on traffic sources
Reporting
Setup & Install
Tracking
Google Analytics
SOP 170: Create a user segment report in Google Analytics 4
SOP-170
Create a product sales report segmented by different user demographics and more
Reporting
Setup & Install
Tracking
Google Analytics
SOP 234: How to prepare Tiktok Ads campaign report
SOP-234
Set up and customize Tiktok ad campaign reports for your clients
Reporting
Paid
Campaign Launch
TikTok
Template 001: SEO Audit Worksheet
TEM-001
Reporting
Strategy & Planning
SEO
Template 005: Popular Content Analysis Worksheet
TEM-005
Reporting
Content
Content Production
Strategy & Planning
Template 011: URL Audit Worksheet
TEM-011
Reporting
Strategy & Planning
Analytics
Template 014: Social Media Audit Worksheet
TEM-014
Reporting
Strategy & Planning
Analytics
Template 033: Backlink Audit Worksheet
TEM-033
Reporting
Strategy & Planning
SEO
Template 055: Digital Marketing Audit Template
TEM-055
Reporting
Operations
Template 123: Google analytics Audit Template
TEM-123
Reporting
Tracking
Google Analytics
Analytics
Template 125: Email Marketing Report Template
TEM-125
Reporting
Analytics
Template 128: Digital Marketing Audit Template
TEM-128
Reporting
Operations
Template 129: SEO Report Template
TEM-129
Reporting
SEO
Recipe 029: Run a competitive research analysis
REC-029
Research your competitor’s SEO, Social Media, advertising, and email strategy
Reporting
Campaign Launch
Operations
Competitor Research