Goal
Successfully link your Google Ads and Google Analytics account
learn.llmdecode.com
Back to all resources
SOP-136
Link Google Analytics Property to Google Ads Account
Link Google Analytics and Google Ads Account so you can view and create advanced user segments for reporting
Type
SOPs · PDF
Execution time
5 - 10 Mins
Last updated
28 March 2024
Who does this
The marketing manager, business owner or the person responsible for analytics
Length
7 pages
Ideal outcome
You will be able to see ad performance data in the Google Ads and Google Analytics as well as create advanced user segments and Audiences
Why it matters
By linking the data from Google Ads and Google Analytics, you will get a better overview of the entire customer journey from the moment they click on your ad to how they interact with your site thereafter
Before you start
You need to have edit/administrative access to both the Google Ads and Analytics account you want to link. Make sure they have the same Google (email) account and that you are logged in to both before you start this SOP
Key steps 9 steps
What is inside 10 headings
1 Link a Google Analytics 4 Property with your Google Ads account 9
- Login to your Google Analytics account.
- Click “Admin”.
- Make sure you’ve selected the correct property (website) and select “Google Ads links” under PRODUCT LINKS.
- Click “Link”
- Click “Choose Google Ads accounts” to select the Google Ads account to link to your GA4 property.
- Check the Google Ads account you want to link and click “Confirm”.
- Click “Next”.
- And click “Next” again in the configure settings.
- Then click “Submit”.
The document 7 pages
The file is locked
It comes with the SOP Library.
Bought from LLM Decode before? Sign in to pay ₹ 1,999.00.