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SOP-182

Creating an email outreach campaign on Apollo

Create a campaign on Apollo to bulk send your outreach emails to potential customers

Type SOPs · PDF
Execution time 30 Mins
Last updated 03 February 2024
Who does this Outreach specialist, PR/marketing consultant, or any person responsible for outreach strategy for your business
Length 12 pages

Ideal outcome

Successfully send your outreach emails to a list of prospects for your business

Why it matters

Using an outreach tool will help you track and manage the outreach emails you send more easily

Before you start

You need to have an Apollo account (free to sign up)

Key steps 15 steps

What is inside 16 headings

1 Build an outreach email list on Apollo. 15

  1. Login to your Apollo account, head to “Engage”, then click “Create new sequence”.
  2. Agree to the Terms and Service.
  3. Create a new sequence.
  4. Name your sequence and click “Create”.
  5. Add a new step for the sequence.
  6. Set the duration for when you want to send the emails after you activate the sequence.
  7. Add your outreach email and click “Save changes”.
  8. Once you’ve set up your email, proceed to add the contact list by selecting “Add Contacts” “Upload CSV”.
  9. Select the contact list (CSV) from your computer.
  10. You will then see the list of imported contacts. Scroll down to the bottom and click “Import”.
  11. Select your list of contacts and click “Save”.
  12. Next, select “Add to sequence” and select the sequence that you’ve just created. Then click “Confirm”.
  13. A warning pop-up will show. Click “Save people” to add the list of contacts to your sequence.
  14. Select your email.
  15. Click “Send Test Email to Me”.

The document 12 pages

The file is locked

It comes with the SOP Library.

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