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REC-007

Add a lead generating popup to your website

More than 95% of the people that get to your website leave without buying a single thing from you. Give them content they love for free, and they'll give you their email so that you can keep in touch

Type Recipes · PDF
Last updated 24 September 2023
Who does this The person responsible for conversion rate optimization
Length 2 pages

Goal

Grow your email list by using a lead generation popup

Why it matters

It helps you grow your email list in an organic way without disrupting the user experience

Before you start

To follow some of the sections on this recipe you will need to have Google Tag Manager on your site, you don’t have it yet, you can follow one of the following SOPs depending on the platform you’re using: SOP 065 for Shopify (web version), SOP 066 for Squarespace (web version), or SOP 004 for WordPress (web version)

Key steps 2 steps

What is inside 2 headings

1 Step 1 - Install Sumo

2 Step 2 - Design and deploy your Popup using Sumo

The document 2 pages

The file is locked

It comes with From Leads to Sales: Funnel Building 101, or with the full library.

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