Goal
Increasing the ranking of a specific page on search engines by fixing On-Page SEO issues and launching a link building campaign to increase Page Authority
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REC-002
Boost the ranking of your existing content on search engines
If you feel like growing your organic traffic but don't really feel like writing new content then this recipe is for you
Type
Recipes · PDF
Last updated
24 September 2023
Who does this
The person responsible for SEO or content marketing
Length
2 pages
Why it matters
Optimizing your existing content is a low-hanging-fruit approach you should take to grow your traffic from search engines since it does not require you to create new content
Before you start
You should have performed keyword research already to know which keyword you want to optimize for. If you haven’t already, you can follow SOP 011 (web version)
Key steps 3 steps
What is inside 3 headings
1 Step 1 - Perform an On-Page SEO Audit on the page that you want to optimize
2 Step 2 - Go through each of your On-Page optimization opportunities on that page and fix them
3 Step 3 - Find link building opportunities and launch a scalable link building campaign
The document 2 pages
The file is locked
It comes with the SOP Library.
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