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SOP-008

Initial WordPress setup

Perform initial setup of your new WordPress site in an SEO-friendly way and ensure that pages are correctly indexed, understood, and displayed on search engines

WordPress Setup & Install Operations
Type SOPs · PDF
Execution time 5-10 minutes
Last updated 25 March 2024
Who does this The person responsible for website management or SEO
Length 13 pages
Unlock the library ₹ 6,999.00 ₹ 3,999.00

Goal

To perform an initial setup of your new self-hosted WordPress site, after downloading it from WordPress, making sure that your new website is SEO-friendly

Ideal outcome

Your website will be optimized for better indexing and Yoast plugin is correctly installed and working on the website

Why it matters

Having an SEO-friendly website set up from the beginning will ensure that pages are correctly indexed, understood, and displayed on search engines

Before you start

This exact process only applies to self-hosted WordPress sites

Key steps 16 steps

What is inside 19 headings

1 Set up permalinks 4

  1. Log into your WordPress Admin Panel (usually located in: www.llmdecode.com/wp-admin/).
  2. Head over to ‘Settings’ → ‘Permalinks’ (The default setting should be ‘Day and Name’. We are going to change that.)
  3. Select the “Post Name” option.
  4. Scroll to the bottom part and click on ‘Save Changes.’

2 Set up a static homepage 3

  1. Inside the WordPress Admin Panel head over to “Appearance” → “Customize”
  2. Click on Homepage Settings then select ‘A static page’ under ‘Your homepage displays.’
  3. If you already have set up a ‘Page’ as your homepage, you can select it in the Front Page field. Then, scroll up and click ‘Publish.’

3 Install Yoast SEO Plugin 9

  1. Inside the WordPress Admin Panel, head over to “Plugins” → “Add New”
  2. Search for “Yoast SEO”
  3. Click “Install” and then click “Activate”
  4. Head over to ‘Pages’ → ‘Add New Page’ you should be able to see these new options when you scroll down:
  5. Click on ‘Social’ tab:
  6. You should be able to see these new options:
  7. And this is how It will look like when a visitor shares the page:
  8. Back on the SEO tab, scroll down and click on ‘Advanced’:
  9. You should be able to see these options:

The document 13 pages

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Up next · SOP-009 Add Google Analytics 4 to a site Perfectly add Google Analytics to a site to measure website data and gather visitor insights, using Google Tag Manager and verify that it is working properly Unlock to read