Skip to Content
LLM Decode learn.llmdecode.com
Back to all resources
SOP-215

Set up Shipping Returns in Google Merchant Center Next

Set up shipping returns to provide customers with a seamless and hassle-free return experience

Type SOPs · PDF
Execution time 30 minutes
Last updated 29 January 2025
Who does this This may include the business owner, marketing team, and/or operations team, depending on the size and structure of the organization
Length 6 pages

Goal

To set up shipping returns in Google Merchant Center Next and provide customers with a seamless and hassle-free return experience

Ideal outcome

Customers can initiate a return from the Google Shopping interface and merchants will be notified to process the return and refund to the customer

Why it matters

To provide a better customer experience and increase customer satisfaction. Merchants can build customer trust and encourage repeat purchases by offering easy returns

Before you start

Before setting up shipping returns in Google Merchant Center Next, merchants must have an active Google Merchant Center Next account. Follow SOP 213 (web version) if you haven’t created an account. You will also need a URL or a webpage for the product returns policy. This will be required and compulsory for Google when adding a return policy. This ensures transparency for customers and helps Google verify that your store has clear return guidelines

Key steps 6 steps

What is inside 7 headings

1 How to set up shipping returns in Google Merchant Center Next 6

  1. Sign in to your Google Merchant Center Next here. Choose the appropriate Gmail account and log in with your password. Click “Next”.
  2. Go to "Shipping and returns" on the left navigation menu and click "Add shipping".
  3. Name your shipping policy and select or add one or a few countries. The number of countries to be added depends on your business delivery options. Click "Continue" to proceed.
  4. For this SOP, we'll select "All products". When selecting this option, it means that all products share the same shipping costs and delivery options.
  5. Select "By carrier", enter your ship-from location, choose a carrier and service level, and then click "Continue" to proceed.
  6. Next, select the currency of your shipping cost and cost type. Finally, click "Save".

The document 6 pages

The file is locked

It comes with the SOP Library.

Bought from LLM Decode before? Sign in to pay ₹ 1,999.00.

Up next · SOP-216 Set Up Performance Max For Google Shopping Set up a Performance Max campaign to promote your products on Google Unlock to read