Recipe 005: Set up an A_B test tool on your website
REC-005
Set up an A/B test tool on your website Start putting in place a repeatable, efficient, and statistically significant process that allows you to make careful data-driven changes to your user's experience, even if you haven't set up an analytics tool yet.
Setup & Install
Optimization
Funnels
Recipe 007: Add a lead generating popup to your website
REC-007
More than 95% of the people that get to your website leave without buying a single thing from you. Give them content they love for free, and they'll give you their email so that you can keep in touch
Setup & Install
Funnels
Lead Generation
Recipe 008: Set up Google Analytics tracking from scratch
REC-008
This recipe is without question the fastest way to go from zero to hero with Google Analytics and perfectly track your traffic on any website
Setup & Install
Tracking
Google Analytics
Analytics
Recipe 009: Set up a WordPress site or blog that will scale
REC-009
Follow this recipe only if you want to do your future self a favor today. It covers all the important bits and pieces that you will need in order to sustainably grow your business
WordPress
Setup & Install
Content
Recipe 012: Setup the basic SEO technical foundations for your blog
REC-012
If you've never put a serious effort into on-page SEO, chances are you've got a lot of low-hanging fruit laying around. Get back up to speed with this recipe today
Setup & Install
SEO
Recipe 016: Create a Facebook Ads Strategy
REC-016
If you've always wished for a process that constantly generates world-class Facebook Ad strategies along with its resources and deliverables, this recipe is the one you've been waiting for
Setup & Install
Facebook Ads
Paid
Strategy & Planning
Recipe 026: Set up email marketing and automation
REC-026
To set up automated email marketing for your business and to grow your email list
Setup & Install
Email
Recipe 027: Set up Conversion Rate Optimization (CRO) campaigns
REC-027
To design a lead magnet and create landing pages to improve conversion rates on your site
Setup & Install
Tracking
Campaign Launch
Funnels
Recipe 030: Set up Google Business Profile and local SEO for clients
REC-030
To set up Google Business profile and local SEO strategy for your clients
Setup & Install
Client Management
Google Business Profile
SEO
Recipe 031: Set up Google Analytics 4
REC-031
To set up Google Analytics 4 on any website
Setup & Install
Tracking
Google Analytics
Analytics
Recipe 032: Set up Google Shopping campaigns
REC-032
Set up Google Merchant center and start running Google Shopping campaign for your eCommerce store
Setup & Install
Paid
Campaign Launch
Google Merchant Center
Recipe 034: Set up cross-platform web tracking
REC-034
Set up conversion tracking for your website acros multiple platforms
Setup & Install
Tracking
Lead Generation
Analytics
Recipe 035: Set up and maintain a new WordPress site
REC-035
Set up a new Wordpress site from scratch and other technical optimizations
WordPress
Setup & Install
Operations
Recipe 040: Set up LinkedIn for lead generation
REC-040
Set up a company page, and lead generation campaign for your business
Setup & Install
Funnels
LinkedIn
Lead Generation
Recipe 041: Set up Google Merchant Center
REC-041
Set up Google merchant center with the goal of advertising your products on Google Shopping and other Google services
Setup & Install
Paid
Google Merchant Center