SOP 138: Set up a Google Search campaign
SOP-138
Step-by-step guide to set up a Google Search campaign based on best practices
Setup & Install
Campaign Launch
Operations
Google Ads
SOP 144: Set up a Google Dynamic Search Ad Campaign
SOP-144
Step-by-step guide to set up dynamic ad campaign that can help you find customers without relying on keywords
Setup & Install
Campaign Launch
Operations
SOP 146: Create Google Ad Campaign Strategy Proposal for Client
SOP-146
Design and propose a winning campaign strategy to help your client achieve their business goals
Campaign Launch
Operations
Strategy & Planning
Client Management
SOP 148: Define Naming Conventions for Google Ad Campaigns
SOP-148
Define naming convention that fits your account structure and improve productivity when managing Google Ads
Campaign Launch
Operations
SOP 153: Set up a Google Brand Awareness Campaign
SOP-153
A step-by-step guide to set up a Google brand awareness campaign based on best practices
Setup & Install
Campaign Launch
Operations
SOP 221: Optimize Google Shopping Ad Campaigns
SOP-221
Optimize your shopping ad campaigns for better performance and profits
Campaign Launch
Operations
Optimization
Google Merchant Center
SOP 282: GoHighLevel Re-Engagement Campaign
SOP-282
Sets up a tag-triggered re-engagement sequence in GoHighLevel with an auto-exit on reply or booking. Covers segmentation, workflow build, enrollment, and QA.
Campaign Launch
Operations
GoHighLevel
Template 045: Google Search Campaign Ad Structure Sheet
TEM-045
Campaign Launch
Operations
Google Ads
Template 053: Outreach campaign tracker template
TEM-053
Campaign Launch
Operations
Template 097: Facebook Ad Campaign Master Checklist
TEM-097
Ad accountSOP 070 (web version): How to select Facebook Ads Campaign ObjectiveSOP 031 (web version): How to create a lookalike audienceSOP 074 (web version): How to setup Facebook Ads targetingSOP 061 (web version): How to launch lead generation campaignSOP 007 (web version): How to set up remarketing campaign Reporting SOP 125 (web version): Create an automated Facebook Ads report for the client.
Campaign Launch
Operations
Strategy & Planning
Template 111: Website Launch Checklist
TEM-111
gy for your website? Have you submitted your website to be indexed by Google? Does your checkout process work? (if applicable) Does your website load fast? Create a working 404 page to redirect traffic to pages you actually have Other Useful Tips for Wordpress sites: Install UpdraftPlus to periodically back up your website Install the Yoast SEO plugin Set up permalinks to have well structured URLs
Campaign Launch
Operations
Strategy & Planning
Template 138: Outreach Campaign Strategy Template
TEM-138
Campaign Launch
Operations
Strategy & Planning
Recipe 003: Get ready to run paid ads on Facebook
REC-003
This recipe will take you by the hand through the process of creating and setting up your ad account, to properly tracking all your website conversions
Campaign Launch
Operations
Recipe 014: Get ready to run paid ads on Google
REC-014
This recipe applies to any business that wants to start running Google Ads, it will cover the very first steps you will want to take to make sure you are setting yourself up for success right from the start
Campaign Launch
Operations
Recipe 029: Run a competitive research analysis
REC-029
Research your competitor’s SEO, Social Media, advertising, and email strategy
Reporting
Campaign Launch
Operations
Competitor Research
Recipe 036: Run effective Meta ad campaigns
REC-036
Audit a Meta account and strategize the best way to launch Meta ad campaigns for your business
Campaign Launch
Operations
Recipe 037: Run effective Google ad campaigns
REC-037
Set up you or your client’s Google ad account and start running effective Google ad campaigns
Campaign Launch
Operations
Recipe 038: Run an outreach and PR campaign
REC-038
Boost your company's or your website’s public exposure by connecting with journalists, editors, bloggers or social media
Campaign Launch
Operations